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Frédéric SANUY

Consultant - Brand Advocate & DAM Leader - Media Press - Publishing - Web2Print - DAM - PIM - CMS
French German

Home Experiences Education Skills Interests
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52 years old
Driving License
Strasbourg (67370) France
Contact me
Professional Status
Employed
Open to opportunities
About Me
Specialties: Integrative thinking & Flexible problem solving ; Business Opportunity spotting ; Disruptive and Catalystic innovation; Entrepreneurial and intrapreneurial models; Vision to Execution; Use of Technology for social or societal impact; Turnaround situation and mindset change in MNCs; Pragmatic business building; Social Entrepreneur - Social Media Strategist - LinkedIn Expert - Global brand management - Expert and Brand Advocate at Digital Asset Management Leader.

Visit : http://www.frederic-sanuy.com
Experiences
  • My role is to drive marketing sourced and influence pipeline creation for DALIM SOFTWARE GmbH Enterprise Business. Generating sales leads, database marketing, media and social channels, email nurture and multi-dimensional campaigns. Analyze effectiveness of key performance metrics that span the marketing funnel from impressions and inquiries to closed deals and revenue.
    Driving sales marketing alignment through the creation of marketing target and ROI models, setting marketing contribution targets and working closely with sales leadership to report on achievement.
    My major areas of focus are content strategy, strategy, marketing automation, search marketing, sales/marketing alignment, media optimization, ECM, Brands & Agencies Solutions, Packaging Marketing and database marketing. S
  • Partner Management with resellers like Blanchard System, IO Integration US and UK, Galilee FR, Gaficon and Schwabe Braun DE, Hyphen IT...
  • Partnership with other companies : Adobe, Ghent Workgroup, Fogra, Archiware, 65bit, Silicon Publishing, Chili Publish, Werk 2, Quark, Extenis, Global Vision, One2Edit...
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